The launch of OpenAI's GPT Store was a moment, wasn't it? It felt like the App Store opening all over again. A gold rush for AI. We were all going to build these incredible, niche little AI assistants and... well, maybe get rich. Or at least make our lives a whole lot easier.
But then reality set in. Finding the actual gold in that rush? It's tough. The official store is, to put it mildly, a bit of a mess for discovery. It's like a massive library where all the books are shelved spine-in. You know there's amazing stuff in there, but good luck finding it unless you know exactly what you’re looking for.
As someone who lives and breathes SEO and digital tools, I'm constantly hunting for an edge. A better workflow. A smarter way to do things. So when I stumbled across something called GPTs Menu on Product Hunt, I was intrigued. Another directory? Sure. But this one felt a little different. And after playing with it for a few weeks, it's... kinda become essential to my workflow. Let's get into why.
So What Exactly is GPTs Menu Anyway?
In simple terms, GPTs Menu is a third-party, unofficial store or directory for custom GPTs. Think of it less like an official, walled-garden App Store and more like a bustling public market or a Product Hunt specifically for GPTs. It’s a website and a companion browser extension that claims to house over 10,000 custom GPTs created by people all over the world.
It's not made by OpenAI. This is a grassroots effort to solve a problem the big guys haven't quite cracked yet: discoverability. And it does it by creating a massive, searchable, and organizable list of pretty much every public GPT it can find.

Visit GPTs Menu
First Impressions and Getting It Set Up
My first visit to the website was, I'll admit, a little overwhelming. 10,000+ of anything is a lot. But the interface was clean, and the search bar was front and center. That’s always a good sign. I typed in a few test queries related to SEO—things like "keyword cluster generator" and "SERP-based content brief"—and the results were surprisingly relevant.
But the real magic happened when I installed the Chrome extension. It's a tiny, lightweight little thing that embeds itself directly into the ChatGPT interface. Suddenly, I didn't have to go to a separate website to find a new tool. It was just... there. A little menu on the side, ready to go. That, for me, was the "aha!" moment. It reduces the friction of finding and switching between custom GPTs to almost zero.
The Features That Actually Change the Game
A big list of things is just a big list. What makes GPTs Menu useful are the few things it does really, really well.
The Massive Library: A Beautiful, Messy Playground
I can't overstate how huge the collection is. You can find a GPT for almost any weirdly specific task you can dream of. I found one that helps you brainstorm Dungeons & Dragons campaign ideas, another that turns your rough notes into polished LinkedIn posts, and even one that just talks to you like a pirate. It's a testament to human creativity.
Of course, this is a double-edged sword. It's a third-party store, so there's no quality control. For every gem, you'll find a few duds that barely work or are just copies of another GPT. It’s the wild west, but I honestly find the exploration part of the fun.
The Search and Collection System
This is the core of it all. The ability to search for GPTs by function is something OpenAI should have nailed from day one. With GPTs Menu, you can find what you need in seconds.
But the real killer feature is the one-click collection. When you find a GPT you like, you just click a little heart icon, and it gets added to your personal collection inside the extension. No more endless lists of bookmarked URLs or trying to remember the exact name of that one cool tool you found last week. You're essentially building your own personalized AI toolkit, right inside ChatGPT. For a power user, this is just fantastic.
The Elephant in the Room: Is It Safe to Use?
Let's tackle this head-on. The words "third-party" and "unofficial" can be scary. I get it. Are you going to get a virus? Probably not. It's important to understand how this works: GPTs Menu is a directory. It just links to GPTs that are hosted on OpenAI’s own servers. The extension itself is just a convenient front-end for this directory.
The real risk isn't malware, but rather poorly designed or spammy GPTs. My advice is the same I'd give for any open platform: use common sense. Don’t give a random GPT your private keys, passwords, or super-sensitive personal information. If something feels off, it probably is. Stick to popular or well-regarded GPTs if you're concerned. The platform functions on a kind of community trust, and so far, it seems to be working out.
Who Is This For? And Who Should Probably Pass?
I've been thinking about who gets the most out of a tool like this. Here’s my breakdown:
- AI Power Users: If you're in ChatGPT every day, switching between different custom instructions and tools, this is a no-brainer. It will absolutely streamline your workflow.
- The Niche Professional: Are you a marketer, a developer, a writer, a teacher? There are GPTs being built specifically for your job. This is the best way to find them.
- The Curious Explorer: If you just want to see the weird, wonderful, and sometimes absurd things people are building with AI, this is your playground.
Who should skip it? Maybe the brand-new user who is still getting their sea legs with basic prompting. The sheer choice might be overwhelming. Also, anyone working in a highly regulated corporate environment might need to stick to officially sanctioned tools only.
And How Much Does This Cost?
This is the best part. From what I can tell, it's completely free. There's no pricing page on their site, no subscription model, no hidden fees. I'm sure they have a plan for monetization down the line—maybe sponsored listings or a premium tier—but for now, they seem focused on building a user base. In an age of endless SaaS subscriptions, a genuinely useful and free tool feels like a rare find.
My Final Verdict: A Messy but Essential Tool
So, is GPTs Menu perfect? No. It's a bit chaotic, and the quality of the GPTs can be hit-or-miss. But is it useful? Absolutely. In fact, it's become an indispensable part of my daily AI toolkit.
It solves the single biggest problem with the official GPT Store: discovery. It turns a frustrating treasure hunt into a simple search. It’s the bustling, slightly disorganized, but infinitely more interesting public market compared to the clean, sterile, but limited official supermarket. And I know which one I prefer when I'm looking for unique ingredients.
Frequently Asked Questions
What is GPTs Menu?
GPTs Menu is an unofficial, third-party directory and browser extension that lists over 10,000 custom GPTs. It helps users discover, search for, and collect their favorite GPTs for easier access directly within the ChatGPT interface.
Is GPTs Menu free to use?
Yes, as of now, both the GPTs Menu website and the browser extension are completely free to use. There is no subscription or payment required.
Is it safe to use GPTs from a third-party store like this?
The tool itself is a directory that links to GPTs on OpenAI's secure servers. The primary risk is not from malware but from using poorly made or spammy GPTs. It's always wise to be cautious and avoid sharing sensitive personal or financial information with any custom GPT, regardless of where you find it.
How is this different from OpenAI's official GPT Store?
The main difference is curation and discovery. The official store is curated by OpenAI, while GPTs Menu is a more open, comprehensive directory. Its main advantage is its powerful search function and the convenience of the browser extension for collecting and managing your favorite GPTs, which many users find superior to the official store's navigation.
Do I need a ChatGPT Plus subscription to use these GPTs?
Yes. Custom GPTs are a feature of ChatGPT Plus, OpenAI's premium subscription. You will need an active ChatGPT Plus account to actually use any of the GPTs you find through GPTs Menu.
How do I get started with the browser extension?
You can typically find the extension on the Chrome Web Store or a similar marketplace for your browser. Simply search for "GPTs Menu," install it, and it will automatically appear in your ChatGPT sidebar the next time you visit the site.
Reference and Sources
- GPTs Menu on Product Hunt
- OpenAI's official page on the GPT Store