HaveYouHeard

We’ve all been there. You pour your heart, soul, and a significant chunk of your budget into a new campaign. You've polished your landing pages, A/B tested your headlines, and your CPC ads are firing on all cylinders. But the leads... they're just not converting. It feels like you've built a beautiful storefront on a street nobody walks down. It feels a lot like this:

Visit HaveYouHeard

That dreaded “Site Not Found” page. A digital dead end. It’s the perfect metaphor for a marketing strategy that isn't connecting with real, interested people. You're putting out signals, but there's no site configured at that address to receive them.

For years, we’ve been told to chase traffic through the usual channels. Google Ads, Facebook, LinkedIn... and they all have their place, don't get me wrong. But what if I told you there's a massive, bustling city full of people actively asking for solutions to problems your product solves? I’m talking about Reddit. And no, it’s not just for memes and cat pictures anymore. It’s a goldmine for high-intent traffic, and I think I’ve found the perfect metal detector: a tool called HaveYouHeard.

So, What is HaveYouHeard, Anyway?

At its core, HaveYouHeard is an automated lead discovery tool designed specifically for Reddit. Think of it like a highly-trained scout that never sleeps. It constantly scans Reddit for conversations and posts where your product or service would be a perfect, natural fit. It’s not about spamming subreddits with links; it’s about finding genuine opportunities to engage with people who are already looking for what you offer.

It finds these high-intent posts and then—and this is the cool part—uses AI to help you craft relevant, helpful, and human-sounding comments. It’s all managed in a clean, mailbox-style interface that feels instantly familiar. You’re not just shouting into the void; you’re joining real conversations with a helpful sidekick.

Why Reddit is a Goldmine You're Probably Ignoring

Let's be honest for a second. A lot of marketers are still a bit scared of Reddit. It feels like the Wild West of the internet, with its own rules, inside jokes, and a userbase that can smell a disingenuous marketing pitch from a mile away. And they’re not wrong. But that’s also its greatest strength.

The conversations are real. When someone posts in r/Productivity asking for “the best app to manage freelance projects,” they are a scorching hot lead. They have a problem and are actively seeking a solution. Now, imagine getting a notification the second that post goes live. That's the power we're talking about.

Plus, let's talk SEO. Ever notice how often Reddit threads pop up on the first page of Google? A lot. Google’s recent algorithm updates seem to favor genuine user-generated content, and Reddit is a treasure trove of it. By engaging in these threads, you’re not just reaching the Redditors in that conversation; you’re creating a long-tail SEO asset that can bring in traffic for months or even years. It’s like planting a tree that grows leads.

A Look Under the Hood at its Features

So how does it actually work? It’s not magic, but it’s close. HaveYouHeard combines smart automation with an intuitive workflow to make Reddit marketing manageable.

Automated Discovery: Your 24/7 Digital Scout

First, you tell HaveYouHeard what you're about. You give it your website, and you set up some keywords. These aren't just generic terms; you can get specific. Think “CRM for artists” or “eco-friendly coffee subscription.” The tool then starts scanning, both historically and in real-time, for any mention of these keywords. It uses an advanced scoring system to bubble up the posts that show the highest intent, so you're not wasting time on irrelevant chatter.

AI-Assisted Engagement: A Co-Pilot, Not a Bot

This is where I was skeptical, but now I'm a believer. Once you find a promising post, the AI suggests a draft reply. And here’s the thing—it’s not a generic, robotic response. It analyzes the context of the post to help you write something that’s actually helpful. In my experience, it’s about 80% of the way there. You still need to add your own voice, your own personality, and maybe a specific anecdote. It’s the perfect blend of AI efficiency and human touch. It prevents you from sounding like a corporate drone, which is instant death on Reddit.

The Mailbox UX: Taming the Chaos

If you've ever tried to manually monitor Reddit for mentions, you know it's a nightmare. It’s a chaotic, endless scroll. HaveYouHeard solves this with a simple, brilliant mailbox-style user experience. New opportunities appear in your inbox. You can reply, archive, or dismiss them. It turns the firehose of Reddit content into a manageable, actionable to-do list. Simple, effective, and it doesn't require a 3-week training course to figure out.

My Honest Take: The Good, The Bad, and The AI

Alright, no tool is perfect. After spending some time with it, here’s my straightforward take. The biggest advantage is the sheer amount of time it saves. Manually searching for these conversational gems is a full-time job. HaveYouHeard automates that, freeing you up to focus on the most human part: the actual engagement. And because it hones in on high-intent users, the resulting traffic is often far more valuable than random clicks from a broad ad campaign.

Now, for the reality check. You are still relying on an AI, and it won't always capture your brand's unique voice perfectly out of the box. You have to be the final editor, the human check. Also, to reply directly from the app, you need to connect a Reddit account, which is a given but something to be aware of. The tool's effectiveness also hinges on your ability to choose the right keywords. Garbage in, garbage out, as they say. If your keyword game is weak, the tool's discovery will be too. But for any seasoned SEO or marketer, that's part of the fun.

Breaking Down the HaveYouHeard Pricing

Pricing is always a big question, so let's lay it out. They have a few tiers that cater to different needs, and I appreciate that they have a free demo to get your feet wet.

Prices are based on current promotions and may change. They also offer a custom Agency plan if you need more firepower.

To me, the Solo plan seems like a fantastic entry point for a freelancer or a startup trying to build initial traction. The Business plan is probably the sweet spot for most established small companies.

Is HaveYouHeard Worth It For You?

Here’s the bottom line. If your audience is on Reddit—and there's a subreddit for pretty much everything, so they probably are—then yes, this tool is absolutely worth looking into. Ask yourself these questions: Are you struggling to find warm leads? Are your traditional CPC costs climbing? Do you want to build a genuine brand presence in communities that care about your niche?

If you answered yes, then stop letting your lead generation strategy lead to a 'Site Not Found' error. There's a whole world of conversation waiting for you. A tool like HaveYouHeard just gives you the map and a very smart compass.

Frequently Asked Questions

Do I need to have my own Reddit account to use HaveYouHeard?
Yes. To post comments and engage directly, you need to link at least one active Reddit account. This is what allows you to maintain an authentic presence and build karma (Reddit's reputation score) on the platform.

Is the AI just a bot that posts for me?
No, and that's a good thing. The AI acts as a writing assistant, providing you with a high-quality draft. You are always in control of the final message. This ensures your comments are authentic and you avoid being flagged as a spam bot, which Redditors are very good at spotting.

Is Reddit marketing really effective for B2B companies?
Surprisingly, yes. Many professionals, from software developers to marketers and small business owners, use Reddit to seek advice and vet products. Subreddits like r/sysadmin, r/marketing, or r/smallbusiness are filled with professionals discussing tools and solutions. The key is to provide genuine value, not just a sales pitch.

What happens if I go over my monthly keyword mention limit?
On the paid plans, the tool will simply stop finding new mentions for that month once you hit your limit. You'll still have access to the ones already in your inbox. This is a good indicator that it might be time to upgrade to a higher-tier plan if you're consistently hitting the ceiling.

Can I try HaveYouHeard before I buy a plan?
Absolutely. They offer a free Demo plan that lets you set up a project and see how the discovery and AI-reply features work. It's limited in scope, but it's more than enough to get a feel for the platform's power and decide if it's right for you.

Conclusion

In a world where everyone is fighting for the same eyeballs on Google and Facebook, finding a new, less-crowded channel is like striking oil. Reddit is that channel, but it requires a different approach. You can't just barge in with ads. You have to listen, engage, and be helpful. HaveYouHeard doesn't automate the human part, it automates the tedious discovery part, letting you be more human, more often. For any marketer or business owner looking to tap into a high-intent audience, it’s a powerful, well-designed tool that could genuinely change how you generate traffic and leads.

Reference and Sources

• HaveYouHeard Official Pricing Page
• Search Engine Land: Google's Deal with Reddit and its SEO Implications