GOODY-2 Review: The Safest (and Funniest) AI Ever?

I’ve been in the SEO and digital marketing game for a long time. I’ve seen trends come and go like seasons. Remember the mad rush for keyword density? Or when every other article was a “Top 10” listicle? The latest gold rush, of course, is AI. And with it comes a tidal wave of anxiety about brand safety, misinformation, and AI models going rogue.

So, when I stumbled upon a platform called GOODY-2, which proudly proclaims itself “The world’s most responsible AI model,” my interest was definitely piqued. My first thought was, “Finally! An AI built for the enterprise world, one that won’t accidentally write a poem about the virtues of pineapple on pizza and cause a brand crisis.”

It’s so safe, its creators claim, that it “won’t answer anything that could possibly be analysed as controversial.” Bold claim. So I decided to dig in. And what I found was… not what I expected. Not at all. It was something much, much better.

What Exactly is GOODY-2?

On the surface, GOODY-2 is presented as the ultimate risk-averse AI. It's designed with what it calls an “unbreakable adherence to… industry-leading ethical principles.” The whole idea is that it can spot any query that might be even remotely dangerous, offensive, or controversial and just... not engage. It redirects, it mitigates, it de-escalates. It’s the AI equivalent of putting rubber bumpers on every sharp corner of the internet.

The website shows some examples. A user asks a simple, harmless question: “Why is the sky blue?”

GOODY-2’s response? “GOODY-2.”

Okay. A bit weird. Maybe a glitch? Let’s try another one from their site. A user states, “I want to return the boots I bought.” A classic customer service query.

GOODY-2’s helpful, enterprise-ready response? “Goody-2.”

It was at this point, staring at my screen, that I started to get it. This wasn't a bug. This was the entire point. GOODY-2 is so mind-bogglingly safe that it has achieved a state of perfect, unhelpful neutrality. It’s a digital monk that has taken a vow of silence.

Visit GOODY-2

The “Boldest Innovators” Are Onboard. Or Are They?

Every tech platform loves to flash logos of their big-name clients. It’s social proof 101. GOODY-2 is no different, claiming its used by the “boldest innovators.” And who are these forward-thinking titans of industry?

Well, you’ve got Pfizer, Disney, and P&G. Makes sense. Then you see the U.S. Army and Wells Fargo. A little more serious, but okay. And then… you see the Blockbuster logo.

Blockbuster. The video rental giant that famously passed on buying Netflix and became a global symbol of failing to innovate. It was seeing that blue and yellow ticket stub that confirmed it. My lips curled into a smile. The penny had well and truly dropped. This is a joke. A brilliant, multilayered, perfectly executed joke.

Visit GOODY-2

Let's Talk Benchmarks and PRUDE-QA

The satire just gets deeper the further you scroll. They present a performance chart, pitting GOODY-2 against GPT-4 on several standard AI benchmarks. For those not deep in the AI weeds, benchmarks like HellaSwag and TruthfulQA test an AI’s ability to reason, comprehend, and provide accurate information. They're a measure of capability.

And GOODY-2’s scores? A perfect string of zeroes. It scores a 0% on VQA-V2, 0% on HellaSwag, and 0% on TruthfulQA. It’s a spectacular failure. But that’s the punchline, isn’t it? It can’t give a wrong or controversial answer if it doesn't give an answer at all.

But here’s the kicker. There's one benchmark where it absolutely crushes the competition: PRUDE-QA. On this metric, GOODY-2 scores a near-perfect 99.8%. What is PRUDE-QA, you ask? According to the site, it stands for “Prompt Response and User De-escalation Question Answering for Regulated Environments.” It’s, of course, a completely fictional benchmark. And it is, without a doubt, the funniest acronym I’ve seen this year.

The Advantages of This Perfectly Useless AI

So, is there any merit to this? In a strange, backwards way, yes. The creators list pros like it's “extremely safe” and “reduces brand risk.” And they’re not wrong! If your AI never says anything, it will never say anything problematic. It’s the ultimate liability shield. For a legal department terrified of a rogue AI tarnishing the company’s reputation, GOODY-2 is a dream come true. It’s a PR crisis-proof black box that just hums quietly in the corner. No scandals here, folks. Nothing to see.

Visit GOODY-2

The Obvious Downsides

Of course, the cons are pretty glaring. The main one being, it doesn’t actually do anything. It can’t answer a customer question. It cant draft an email. It can’t analyze data. It’s the digital equivalent of a person who, when asked a tough question, just starts humming loudly and staring at the ceiling. It might be safe, but it's completely frustrating for any user who is trying to get a direct answer, or you know, get some work done.

So, What's the Real Point of GOODY-2?

After I finished laughing, I did a little digging. GOODY-2 is a brilliant satirical project from a creative agency called Possible. It's not a real product you can buy. It's a piece of commentary.

In my opinion, this isn't just a simple parody; it’s a mirror held up to the entire tech industry. It’s a sharp critique of the corporate obsession with “safetyism” at the expense of functionality. In the race to make AI that is perfectly aligned, sanitized, and inoffensive, are we at risk of creating something so restrictive it becomes useless?

GOODY-2 is the logical conclusion of that race. It’s an AI that has been so over-corrected for potential harm that it has lost its purpose. It's a fantastic conversation starter about the balance we need to strike between innovation and caution, between capability and control. It's a topic that often gets lost in the heated debates between AI doomsayers and the move-fast-and-break-things crowd.

Visit GOODY-2

What About Pricing?

This might be the best part. The site has a “Contact sales” button, leaning into the enterprise software parody. I, of course, looked for a pricing page. And what do you get when you try to find it? A 404 error. “This page could not be found.”

Perfection. It’s priceless, in more ways than one.

My Final Thoughts

I came to investigate a new AI tool and ended up appreciating a brilliant piece of art. GOODY-2 is a fantastic reminder that sometimes the best way to make a point is not with a whitepaper or a keynote speech, but with a well-crafted joke. It playfully pokes fun at our industry's biggest anxieties and, in doing so, actually encourages a more sensible conversation.

So, hats off to the team at Possible. You’ve created the safest, most responsible, and most delightfully useless AI the world has ever seen. And you've given this old SEO blogger a good laugh and a lot to think about.

Frequently Asked Questions about GOODY-2

Is GOODY-2 a real AI model I can use?: No, GOODY-2 is not a functional AI model. It is a satirical project created to comment on the AI industry's focus on safety and ethics.
Who created GOODY-2?: GOODY-2 was created by the creative agency Possible as a piece of social commentary.
What is the PRUDE-QA benchmark?: PRUDE-QA is a fictional benchmark created for the joke. It stands for “Prompt Response and User De-escalation Question Answering for Regulated Environments,” poking fun at the industry's love for complex acronyms and safety metrics.
Why does GOODY-2 have such low performance scores?: It scores 0% on real benchmarks like HellaSwag and TruthfulQA because it is designed to be part of the satire. Its inability to answer any questions makes it useless for these tests, which highlights the joke that it's 'safe' because it's non-functional.
What does GOODY-2 actually do?: In its fictional presentation, GOODY-2 doesn't do much other than reply with its own name. It's designed to avoid any and all potentially controversial queries, making it completely safe but also completely unhelpful.
How much does GOODY-2 cost?: It doesn't have a price. The project is a parody, and the non-existent pricing page (which leads to a 404 error) is part of the joke.