As someone who's been swimming in the deep end of the SEO and content marketing pool for years, I've seen trends come and go. Remember when every other blog post had to be a 'listicle'? Or the great infographic explosion of 2014? Good times. The latest wave we're all riding is, of course, AI. And it's touching everything, including one of my favorite old-school engagement tools: the humble quiz.
Quizzes are fantastic. They’re interactive, they can be great for lead generation, and they can break up the monotony of a standard blog post. But man, can they be a pain to create. Researching questions, writing clever answers, setting up the scoring logic… it’s a whole project. So, when I stumbled across a tool called BetweenQuiz.com, which promised to do all the heavy lifting with AI, my curiosity was definitely piqued.
Its homepage is… well, it’s a blank page with a single text box. A bold move in a world of feature-crammed SaaS landing pages. I had to see what this thing was all about.
So What Exactly is BetweenQuiz?
Think of it as the Google search bar for quizzes. You land on the site, and you're met with a simple prompt: "I want a quiz on the topic of..." You type in whatever you want—from "the history of the Roman Empire" to "advanced Google Analytics 4 techniques"—hit 'Fetch', and poof. The AI is supposed to generate a quiz for you on the spot.
It doesn't just make the questions; it also evaluates your answers at the end. It's a true single-purpose tool. No bells, no whistles, no complex dashboards. Just a prompt, a quiz, and a result. In a way, it’s kind of refreshing.

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My First Spin with this AI Quiz Maker
To give it a fair shake, I decided to throw it a topic I know inside and out: "Google's E-E-A-T guidelines for SEO." It's a nuanced subject, full of acronyms and concepts that can be easily misunderstood. A perfect test for an AI, I thought.
I typed it in, hit Fetch, and waited. A few seconds later, a multiple-choice quiz appeared. The questions were surprisingly decent. They covered the basics of Experience, Expertise, Authoritativeness, and Trust. Not bad at all for a 10-second effort.
This experience really brought the core value proposition home. You can go from an idea to a functional quiz in literally less than a minute. For quick knowledge checks or a fun piece of social media content, that’s incredibly fast.
The Good, The Not-So-Good, and The Just Plain Weird
Like any tool, especially an AI one, it's not all sunshine and perfect scores. After playing around with a few more topics, I got a much better feel for its strengths and where it starts to show some cracks.
The Simplicity is a Huge Plus
I can't stress this enough. The sheer ease of use is its biggest selling point. You don't need to sign up, watch a tutorial, or navigate a maze of menus. You just go to the site and make a quiz. This is a massive win for anyone who feels overwhelmed by complex marketing software. Sometimes you just want a tool that does one thing and does it without a fuss.
Automatic Evaluation is a Lifesaver
For educators, trainers, or even us marketers creating a lead magnet, the automatic evaluation is a godsend. It instantly tells the user how they did. This immediate feedback loop is crucial for learning and engagement. No more exporting CSVs and manually checking answers. A big tick in the 'pros' column.
But... How Good are the Quizzes Really?
Here's where it gets a bit tricky. The quality is directly tied to how well the AI understands a topic. For broad subjects like "World War II" or "Basic Photosynthesis," it's pretty solid. But when I tried something more specific and recent, like "The impact of the latest Google Core Update," the questions got a little… generic. It felt like the AI was pulling from a more general SEO textbook rather than up-to-the-minute info. This is the classic AI dilemma: it knows what it's been trained on, and that training data might not be super current or deep on niche topics. So, you might need to fact-check it if you're quizzing on something highly specialized.
It’s Still a Bit of a Mystery Box
This is my biggest gripe, if you can call it that. The website is minimalist to a fault. I went looking for a pricing page, a detailed feature list, a blog, anything to give me more context. And I found… nothing. In fact, some of the footer links just lead to a "404 Not Found" page. This tells me the tool is likely very new, maybe even in a beta phase. It leaves you with a lot of questions. Can I embed quizzes on my site? Can I customize the look and feel? Who is behind this? Right now, we just don’t know.
Who Should Give BetweenQuiz a Try?
Despite the unknowns, I can see a few groups of people getting some real milage out of this tool right now:
- Content Marketers and Bloggers: Need a quick, interactive element to drop into your next article to boost time-on-page? This is probably the fastest way to do it.
- Educators and Tutors: Perfect for creating low-stakes pop quizzes to check comprehension without spending your evening writing questions.
- Corporate Trainers: A simple way to build a quick assessment to see if everyone was actually paying attention during that compliance training.
- The Terminally Curious: Honestly, it's just fun to test your own knowledge on random topics. Settle a bet with a friend about 90s movie trivia in seconds.
The Million-Dollar Question: How Much Does It Cost?
That is the question, isn't it? As of right now, there is no pricing information available on the BetweenQuiz website. It appears to be completely free to use. My guess? It's either a passion project, a tool in public beta gathering feedback, or it will eventually adopt a freemium model where you get a few free quizzes before having to pay. For now, you might as well take advantage of it while it's free.
Frequently Asked Questions about BetweenQuiz
I figured you might have some of the same questions I did, so here's a quick rundown.
How does BetweenQuiz actually work?
It uses an artificial intelligence model. You provide a topic, and the AI scours its vast database of information to generate relevant questions and multiple-choice answers based on that topic.
Is BetweenQuiz really free?
For now, yes. There's no paywall, no signup required, and no pricing page to be found. This could change in the future, but at the time of writing, it's free to use.
Can I use BetweenQuiz for my business or blog?
Absolutely. It's a great way to create engaging content. However, since you can't embed the quizzes directly (at least not yet), you'd likely have to link out to the quiz on the BetweenQuiz site.
How accurate are the quizzes?
They are generally accurate for broad, well-established topics. For very niche, new, or complex subjects, the quality can vary. It's always a good idea to run through the quiz yourself to check for any weirdness before sharing it widely.
Can I customize the quizzes or add my own questions?
No. The tool's core feature is its simplicity. It generates the entire quiz for you. There are currently no options to edit questions, change the format, or add your own branding.
What kind of topics can I create quizzes on?
Pretty much anything you can think of! From academic subjects and historical events to pop culture and technical skills. The only limit is the AI's knowledge base.
Final Thoughts: A Promising Start
So, what's the final verdict on BetweenQuiz? I like it. Genuinely. I have a soft spot for these focused, no-nonsense tools that solve one specific problem.
It’s not a powerhouse quiz platform like Typeform or Jotform. It's not going to handle complex logic or detailed analytics. But it’s not trying to be. It’s the fastest way I’ve ever seen to get from a topic idea to a shareable quiz. It has its quirks and a whole lot of question marks around its future, but the core concept is solid.
If you're a content creator looking for a new trick up your sleeve, an educator in a time crunch, or just someone who loves a good quiz, give it a shot. It'll take you all of 30 seconds, and you might just be pleasantly surprised.
Reference and Sources
- BetweenQuiz: https://betweenquiz.com/
- Google's Quality Rater Guidelines Overview: Google Search Central