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A Template

Staring at a blank `index.html` file can feel… daunting. It’s the digital equivalent of a blank page, holding all the potential in the world but also the paralyzing weight of getting started. We’ve all been there. You’ve got a killer idea for a side project, a new SaaS, or maybe you just want to finally update your portfolio from 2018. But the activation energy required to go from zero to one is, frankly, a pain.

For years, my go-to was to either Frankenstein some old code together or begrudgingly spin up a WordPress install. But lately, I've been on the hunt for something lighter. Something quicker. And that’s how I stumbled across a neat little site called A Template. At first glance, it looks like another template repository. But as I poked around, I realized there's a bit more going on under the hood. It’s part template library, part product launchpad. And honestly? I'm intrigued.

So, What's the Deal with A Template?

At its core, A Template is exactly what it says on the tin: a place to find free website templates. And they’ve got a pretty decent spread. The homepage is just this long, satisfying scroll of clean, modern designs for just about anything you could think of. We're talking:

  • Landing pages for your new app
  • Sleek business and agency sites
  • Minimalist blog layouts
  • Portfolio templates that don’t look like they were made in Dreamweaver
  • Even some e-commerce and admin dashboard starters

It’s like finding a well-organized box of digital Legos. You don’t have to build the whole castle from scratch; you can just grab a pre-built wall, a cool-looking tower, and start customizing. For anyone who values their time—and whose time isn't valuable?—this is a huge win. It cuts down on the boring boilerplate stuff and lets you jump right into the fun part: making it your own.

A Template
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The "Catch" with the Free Templates

Okay, whenever I see the word "free" in the SEO and web dev world, my spidey-senses start tingling. There’s always a catch, right? A quid pro quo. In the case of A Template, the catch is pretty straightforward and, in my opinion, quite fair.

If you grab one of their templates under the free plan, you're required to include a backlink to their site. It’s a classic growth strategy. They give you a high-quality template that saves you hours of work, and in return, you give them a little bit of link juice. Some might balk at this, but I see it as a perfectly reasonable trade. It’s a symbiotic relationship that’s common in the indie hacker and open-source communities. You're getting value, they're getting value. As long as everyone is upfront about it—which they are—it’s all good.


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But Wait, There's More: A Product Launchpad

This is where things get interesting and where A Template separates itself from being just another template site. It’s also a platform to promote your product. This is their main monetization play, and it’s a clever one. The same people who need templates are often the same people building and launching new things.

You can submit your product to be listed on their site. Why would you do this? Backlinks and exposure. Getting those first few high-quality, dofollow links is a grind. It’s a cold start problem that every new website faces. A Template offers a shortcut. By listing with them, you get your product in front of their audience of developers and makers, and you get some foundational links to help Google notice you exist. It’s a small boost, but in the early days, every little bit counts.

Cracking the Code on A Template's Pricing

Alright, let’s talk money. The pricing page is… a little quirky. It has this distinct indie-dev-who-ships-fast vibe, which I kind of respect. It’s not a polished, corporate pricing matrix, and that's part of its charm. There’s some Chinese text mixed in and references to WeChat Pay, which tells me this platform likely has roots in the vibrant Asian tech scene.

Here’s my breakdown of the tiers:

The "Free" Plan

This is the plan for submitting your product with that quid pro quo we talked about. It's listed as free (with a $9.9 price crossed out, a classic marketing move). In exchange for listing your product and getting 2 dofollow links, you have to link back to A Template from your site. There's no customer support, and it seems there's an odd mention of needing a GitHub repo, which might just be a way to verify you're a legitimate project. It's a no-frills, you-scratch-my-back-I'll-scratch-yours deal.

The Pro Plan ($4.9/month)

This is where it gets serious. For about the price of a fancy coffee, you can ditch the backlink requirement. You get at least 3 dofollow links, a featured placement at the top of the listings, and they’ll even share your product through their social media and newsletter. Plus, you get actual customer support. This is the tier for someone who is serious about their launch and understands teh value of a few good, hassle-free links and a bit of promotion.


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This is the VIP package. You get everything in the Pro plan, but your product gets promoted on almost every page of the site. It's maximum exposure. If you’ve got a bit of a marketing budget and you want to make sure every single person visiting A Template sees your product, this is the way to go. It’s an interesting and affordable alternative to traditional ad placements.

Feature Free Pro Sponsor
Price $0 $4.9 / month $9.9 / month
Dofollow Links 2 >= 3 Everything in Pro
Backlink Required? Yes No No
Featured Placement No Yes (Top of listings) Yes (Site-wide)
Customer Support No Premium Premium

My Honest Take: Is A Template a Good Move?

So, what’s the final verdict? I like it. I really do. It’s not trying to be a massive, all-in-one platform like Webflow or a behemoth like ThemeForest. It feels like a tool built by a developer, for developers. It solves two very real problems: the pain of starting a new project and the struggle of getting initial visibility.

Who is this for? I'd say it's perfect for indie hackers, bootstrapped founders, developers building a side project, or anyone needing a professional-looking site without a huge budget or timeframe. The promotion side is a genuinely good offer for anyone launching a new product and needing to build some initial domain authority.

Of course, some might argue that you can just use a free theme from a bigger marketplace. And you can. But the templates here feel curated and less bloated. Sometimes you don't want a theme with 100 options; you just want a clean, solid foundation. A Template provides that. The value proposition here is speed and simplicity on the front end, with a nice little SEO/marketing boost on the back end.

It’s a cool little corner of the internet for makers, and I’m definitely bookmarking it for my next project idea. It's a tool with a clear purpose and a fair business model, and in today's noisy online world, that kind of clarity is refreshing.


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Frequently Asked Questions

Is it really free to submit my product to A Template?
Yes, the basic listing is free, but it comes with a condition: you must provide a backlink to A Template from your own website. If you don't want to provide a backlink, you'll need to opt for one of the paid plans.
What are the main benefits of the Pro plan over the Free one?
The Pro plan is a significant step up. The biggest advantages are that you don't need to provide a backlink, you get more dofollow links (at least 3), your product gets a featured placement at the top of the category listings for better visibility, and you get premium customer support.
What kinds of website templates can I find on the platform?
A Template offers a diverse collection of templates suitable for various needs. You can find designs for business sites, product landing pages, blogs, personal portfolios, e-commerce stores, and even admin dashboards for web applications.
Why does the pricing page mention WeChat for payment?
This is a strong indicator of the platform's origins or its target audience. WeChat Pay is a dominant payment method in China. This suggests the platform was likely created by a developer from that region or is popular with the global Chinese-speaking developer community, which adds to its indie, international feel.
Are the dofollow backlinks from A Template actually valuable for SEO?
For a brand new website or product with zero backlinks, yes, they are absolutely valuable. Getting contextually relevant, dofollow links from a site in the same niche (tech, web dev, SaaS) is a great way to kickstart your off-page SEO and help search engines begin to recognize and trust your site.
Can I just download the templates without listing a product?
Yes, the primary function of the site is to provide templates. The product submission is a separate, though related, service. You can use the templates for your projects, keeping in mind the backlink requirement if you're not on a paid plan that might waive it.

A Smart Tool for Modern Makers

Wrapping this up, A Template hits a sweet spot. It’s a practical resource for getting projects off the ground quickly and an affordable launchpad for getting those projects seen. It’s not trying to boil the ocean; it’s just doing a couple of things and doing them well. In a world of overly complex tools, that focus is something I can definitely get behind. Whether you're grabbing a free template for a weekend project or using it to announce your next big thing, it's a platform worth checking out.

Reference and Sources

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